Table of Contents<\/p>\nToggle<\/span>

Full Forms<\/a><\/li>
\u2018Wh-\u2018 Questions<\/a><\/li><\/ul><\/nav><\/div>\n
<\/span>Full Forms<\/strong><\/span><\/h2>\n\n\n\n
SEO \u2013 Search Engine Optimization<\/li>
SEM \u2013 Search Engine Marketing<\/li>
SMM \u2013 Social Media Marketing<\/li>
SERP \u2013 Search Engine Result Page<\/li>
QDD \u2013 Query Deserves Diversity<\/li>
QDF \u2013 Query Deserves Freshness<\/li>
URL \u2013 Uniform Resource Locator<\/li>
CTR \u2013 Click Through Rate<\/li>
PPC \u2013 Pay Per Click<\/li>
CPC \u2013 Cost Per Click<\/li>
OCR \u2013 Optical Character Recognition<\/li>
AJAX \u2013 Asynchronous Javascript And XML<\/li>
ROI \u2013 Return On Investment<\/li>
CMS \u2013 Content Management System<\/li>
SWOT \u2013 Strengths Weaknesses Opportunities Threats<\/li>
PR \u2013 Public Relations<\/li>
W3C \u2013 World Wide Web Consortium<\/li><\/ul>\n\n\n\n
<\/span>\u2018Wh-\u2018 Questions<\/span><\/h2>\n\n\n\n
What is query\/search query?<\/strong> \u2013\u00a0 To obtain information relevant to a specific set of keywords and\/or phrases entered into a search field of Search engine is known as a query.<\/p>\n\n\n\n
What is Adaptive Search?<\/strong> \u2013 Keeping track of users\u2019 previous search queries and taking them into account when determining which results to return for a new query is known as adaptive search.<\/p>\n\n\n\n
What is SERP?<\/strong> \u2013 Pages returned by search engines to fulfill a query is known as Search Engine Results Page (SERP).<\/p>\n\n\n\n
What is Relevance?<\/strong> \u2013 It is the degree to which the content of the documents returned in a search matches the user\u2019s query intention and terms.<\/p>\n\n\n\n
What is Importance?<\/strong> \u2013\u00a0 It refers to the relative importance, measured via citation (the act of one work referencing another, as often occurs in academic and business documents), of a given document that matches the user\u2019s query.<\/p>\n\n\n\n
What is Citation Analysis? \u2013\u00a0<\/strong>Citation analysis is a way of measuring the relative importance or impact of\u00a0 a website\/page by counting the number of times that website\/page has been cited by other websites.<\/p>\n\n\n\n
What is Ranking factors or Algorithmic ranking criteria?<\/strong> \u2013 The criteria applied by search engines when they evaluate web pages in order to compile the rankings of their search results.<\/p>\n\n\n\n
What is Semantic map?\u00a0<\/strong>\u2013 The relationships between those concepts so that the search engine can better understand how to match the right web pages with user search queries.<\/p>\n\n\n\n
What are Google Search Operators?\u00a0<\/strong>\u2013 The combination of characters and\/or special characters that extends the capabilities of simple regular text search and helps to SEO audits. Sometimes it is also called Google Advanced Search Operator.<\/p>\n\n\n\n
What is Inbound Link?<\/strong> \u2013 The another site which links to your page\/site is known as Inbound Link. This is one of the ranking factors for SEO. Simply, the links which you are getting from other sites is Inbound Links.<\/p>\n\n\n\n
What is Outbound Link?<\/strong> \u2013 If you are linking to other website\/page from your website, is known as Outbound Link. <\/p>\n\n\n\n
What is Market Segmentation?<\/strong> \u2013 <\/strong>It is the process to divide or categorize the target audience into different parts according to their interests or characteristics or may any other criteria. For example, demographics, location, gender, age group, trends, needs, interests etc. <\/p>\n\n\n\n
What is Keyword Mapping?<\/strong> \u2013 It is an important process to map or assign a related keyword to different targeted pages of your website as a part of keyword research.<\/p>\n\n\n\n
What is Spidering?<\/strong> \u2013 To crawl sites, search engines follow links to get from one site to another \u2014 ultimately, crawling across many billions of links and websites. This crawling behavior is sometimes known as \u201cspidering.\u201d<\/p>\n\n\n\n
What is tag cloud?<\/strong> \u2013 The\u00a0Tag Cloud\u00a0widget shows a list of all the\u00a0tags\u00a0you\u2019ve assigned to your posts. The most common\u00a0tags\u00a0will be displayed in the largest font size. This widget is helpful because it gives your readers an at-a-glance view of your favorite subjects,and let them know what topics you write about most frequently.<\/p>\n\n\n\n
What is Pingback?<\/strong> \u2013 A\u00a0pingback\u00a0is a type of comment that\u2019s created when you link to another blog post where pingbacks are enabled. The best way to think about pingbacks is as remote comments:<\/p>\n\n\n\n
Person A posts something on his blog.<\/li>
Person B posts on her own blog, linking to Person A\u2019s post. This automatically sends a pingback to Person A when both have pingback enabled blogs.<\/li>
Person A\u2019s blog receives the pingback, then automatically goes to Person B\u2019s post to confirm that the pingback did, in fact, originate there.<\/li><\/ul>\n\n\n\n
Let\u2019s find some answer of followings<\/p>\n\n\n\n
What is Trackback?<\/strong><\/p>\n\n\n\n
Difference between Dynamic & Static URLs.<\/strong><\/p>\n\n\n\n
What is Redirects?<\/strong><\/p>\n\n\n\n
What is Breadcrumb Navigation? Give an example.<\/strong><\/p>\n\n\n\n
What is robot.txt?<\/strong><\/p>\n\n\n\n
What is Keyword Cannibalization?<\/strong><\/p>\n\n\n\n
List server statistic software(s).<\/strong><\/p>\n\n\n\n
What is PageRank?<\/strong><\/p>\n\n\n\n
What is Link juice?<\/strong><\/p>\n\n\n\n
What is TLD?<\/strong><\/p>\n\n\n\n
What is Shared IP?<\/strong><\/p>\n\n\n\n
Which redirect is known as permanent & temporary respectively?<\/strong><\/p>\n\n\n\n
What is long tail query?<\/strong><\/p>\n\n\n\n
What is Subdomain? Give an example.<\/strong><\/p>\n\n\n\n
What is Pay level domain? Give an example.<\/strong><\/p>\n\n\n\n
List out Keyword Research Tools.<\/strong><\/p>\n\n\n\n
What is Landing page in web site?<\/strong><\/p>\n\n\n\n
What is seasonality & seasonal fluctuations?<\/strong><\/p>\n\n\n\n
What are indexable & non-indexable content on your web page?<\/strong><\/p>\n\n\n\n
List the reasons why web pages are not reachable for spider to crawl.<\/strong><\/p>\n\n\n\n
What is Sitemap.xml file?<\/strong><\/p>\n\n\n\n
What is the need of Sitemap file?<\/strong><\/p>\n\n\n\n
Differentiate Flat V\/S Deep Site architecture<\/strong><\/p>\n\n\n\n
What is pagination? Why should it be avoided?<\/strong><\/p>\n\n\n\n
What is Spider Trap?<\/strong><\/p>\n\n\n\n
What is root domain?<\/strong><\/p>\n\n\n\n
What is the need of microsite?<\/strong><\/p>\n\n\n\n
List TLD other than .COM<\/strong><\/p>\n\n\n\n
What is Cookies?<\/strong><\/p>\n\n\n\n
What is Session Id?<\/strong><\/p>\n\n\n\n
What is Cloaking?<\/strong><\/p>\n\n\n\n
<\/p>\n\n\n\n
<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"
Full Forms SEO \u2013 Search Engine Optimization SEM \u2013 Search Engine Marketing SMM \u2013 Social Media Marketing SERP \u2013 Search Engine Result Page QDD \u2013 Query Deserves Diversity QDF \u2013 Query Deserves Freshness URL \u2013 Uniform Resource Locator CTR \u2013 Click Through Rate PPC \u2013 Pay Per Click CPC \u2013 Cost Per Click OCR \u2013 […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":664,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"zakra_page_container_layout":"customizer","zakra_page_sidebar_layout":"customizer","zakra_remove_content_margin":false,"zakra_sidebar":"customizer","zakra_transparent_header":"customizer","zakra_logo":0,"zakra_main_header_style":"default","zakra_menu_item_color":"","zakra_menu_item_hover_color":"","zakra_menu_item_active_color":"","zakra_menu_active_style":"","zakra_page_header":true,"om_disable_all_campaigns":false,"footnotes":""},"class_list":["post-143","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/pages\/143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/swatilathia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=143"}],"version-history":[{"count":2,"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/pages\/143\/revisions"}],"predecessor-version":[{"id":2571,"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/pages\/143\/revisions\/2571"}],"up":[{"embeddable":true,"href":"https:\/\/swatilathia.com\/index.php?rest_route=\/wp\/v2\/pages\/664"}],"wp:attachment":[{"href":"https:\/\/swatilathia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}